Starting in the early 1990s, Russell Simmons brought hip-hop style to the masses with his Phat Farm clothing line. It was a huge success within the urban community, paving a path for a multitude of street inspired lines to follow.

That said, some of us have outgrown the look of baggy jeans and oversized tees, and it seems Simmons has too. After selling his Phat Farm line in 2004, Simmons is launching a new line named Argyle Culture.

Simmons told the AP, “I want to create a line to reach out to those guys who are not young men anymore but who still want to be part of that urban lifestyle.”

The new line rolled out recently at a fashion show in South Beach, FL. The line will feature sporty suits, pinstriped shorts, v-neck sweaters and other “preppy” looks that cater to the 25-and-over male.